Marketing Mistakes (And How to Avoid Them) Podcast Series
Join Stacy Jones on this podcast, the CEO and founder of Los Angeles entertainment agency Hollywood Branded. Learn from her 20 years of experience as she shares top notched advice on marketing best practices for brands and walks you through how to leverage entertainment content and influencer partnerships to increase your brand’s overall consumer engagement and most importantly, your sales.
In this Marketing Mistakes podcast episode Stacy Jones reveals the power of Instagram and provides ten ways to promote your brand effectively, and shares an infographic to make it super easy!
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The Data Says...
There are small, subliminal factors that make a big difference in the success and engagement of Instagram engagement, including:
- A post with just 1 dominant hue receives, on average, more likes that those with multiple.
- Brighter images perform 24% better than darker images and pictures with a higher amount of background space receive 29% more engagement than those without.
- Blue posts receive 24% more engagement than the color red. Oh, and don’t forget to have texture in your image… that generally produces 79% more likes.
Instagram is not about the sheer quantity of posts about a brand... but about the quality of the post. So being a spammy robot with no personality isn't going to cut it. In fact, brands will be (harshly - internet critics abound!) judged on how they present themselves. Want to read about those ten steps instead of listening or by the visual infographic below? Read our original blog post here.
Besides the subliminal facts we posted above... there are very practical things you can do as well. Check out the infographic below as we reveal the top (easy!) ways to promote your instagram successfully.
The Insider's Infographic On Instagram Marketing
Ready to innovate your Instagram campaign? Check out our influencer marketing guide here for more incredible tips and advice on how you can run your social media influencer campaigns and partnerships and compete with other successful brands in the market place.
The Marketing Mistakes (And How To Avoid Them) Weekly Podcast
Want to learn more how product placement magic happens, what celebrity event activations exist or ways influencer partnerships help your sales? Visit HollywoodBranded.com to gain access to free content to learn which key tactics best fit your brand.
You’ll find surveys, webinars, daily blogs, e-books and guides, all created to make sure you have access to the best possible marketing practices. Don’t forget to join Stacy Jones for our next podcast conversation about Marketing Mistakes and How To Avoid Them and learn how to start making that entertainment marketing magic happen for your brand!