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    PVOD:  How To Watch Movies From Home While Still In Theater

    Posted by Jessica Moore on December 24, 2018 at 8:29 AM

    Inside What May Become The Next Trend Of Entertainment

    Over the holidays, whispers circulated through the industry that a Premium Video on Demand (PVOD) test in Canada was on the horizon with the major studios, and that theatrical titles could be available within as quickly as a three-week window after initial release in cinemas.

    The topic of PVOD has come up several times in the past year, and recent talks spawn all the same three questions: How will this affect the entertainment industry? Is this actually a win for movie-goers? What is the future impact on studios? In this blog, Hollywood Branded discusses how to watch movies from home on PVOD, and the impact for movie-goers, and studios alike...and the benefits for brands who do product placement.



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    Topics: Creative Content, Product Placement & Branded Content, Strategic Partnerships

    Brand Differentiation, Inbound Marketing And Mistakes To Avoid

    Posted by Greg Smith on December 20, 2018 at 11:52 AM

    How Brands Set Themselves Apart And Inbound Marketing

    In marketing and advertising, distinguishing your brand from others is perhaps one of the most important tasks at hand. It doesn't matter how great the product or service you offer is if it doesn't have a quality that sets it apart from competitors.

    The personality and the drive behind it appeal so strongly to consumers that it's imperative for your brand to identify the best way to make it stand out. In this blog post, Hollywood Branded shares insights on brand differentiation and inbound marketing from the expertise and experience of Hult Marketing's Jim Flynn.



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    Topics: Podcast Interviews, Inbound Marketing, Digital Marketing, Creative Content

    5 Holiday Marketing Ideas For This Season

    Posted by Dumisa Moyo on December 14, 2018 at 10:00 AM

    Gain Consumers Through Targeted Marketing

    Ah, tis the season to be jolly. Tis also the season to engage and connect with consumers in a Yuletide way. Whether 2018 has proven to be a particularly difficult year to spread your brand’s message or not, the holiday season presents a period of redemption for marketers! 

    As the holidays are one of the most important times of the year to increase sales, it's important to make sure you're ready to utilize the most effective avenues possible in marketing your brand. In this blog, Hollywood Branded will discuss 5 effective holiday marketing ideas to make the most out of this holiday season.



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    Topics: Digital Marketing, Creative Content

    3 Case Studies Of How Brands Affect Social Change

    Posted by Tyra Dumont on December 11, 2018 at 9:45 AM

    Does Your Brand Have a Voice In Social Causes?

    Today many brands are going above and beyond to stand out and make a difference. Millennials and Generation Z are considering brands based on how that brand is impacting the world to become a better place. Having a powerful message and a purpose with your brand’s image will get the attention of many if done correctly.

    In the world we live in today, social change is essential. And it has become essential for brand managers to choose a position:  Do you want your brand to be involved in social issues or maintain distance from controversy? In this blog, Hollywood Branded discusses how brands affect social change and how to convey a message that will resonate with your consumer base, and provides three case studies of brands doing it right.



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    Topics: Celebrity Initiative, Creative Content, Social Influencers

    How Blogging Helps B2B Brands Get Sales And Customers

    Posted by Stacy Jones on September 21, 2018 at 9:12 AM

    Blog Views - It's A Long Game, Give It Time

    I've talked about this before.  Our agency blogs.  Every week.  Regardless of excuses.  Even over holidays, blogs have been written, scheduled and posted. And the reason why we do it is because it helps us engage with potential clients.

    And after it helps us get their attention, the blog provides a reason to stay in contact each Monday through a friendly newsletter, without it being a too-in-your-face sales follow up. And after they become clients? It still serves as a weekly check-in, acting as a gentle reminder of potential other services that might be of interest. And that's because the content we write is specifically written to provide value and education to those reading it.  Right? See, it works for those of you in our newsletter!  In this blog, Hollywood Branded discusses how blogging helps brands get sales and customers - we know, because it works for us.



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    Topics: Social Media Strategy, Creative Content, Digital Marketing

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