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Podcast Episode 12: How Much It Costs For Product Placement Marketing Strategy [Infographic]

Posted by Stacy Jones on May 24, 2017 at 7:15 AM

Marketing Mistakes (And How to Avoid Them) Podcast Series

Join Stacy Jones on this podcast, the CEO and founder of Los Angeles entertainment agency Hollywood Branded. Learn from her 20 years of experience as she shares top notched advice on marketing best practices for brands and walks you through how to leverage entertainment content and influencer partnerships to increase your brand’s overall consumer engagement and most importantly, your sales.

In this Marketing Mistakes podcast episode, Stacy Jones talks about how much it costs for product placement marketing strategy, from single one offs to comprehensive programs and shares our infographic for network TV product placement costs.

Get The Podcast Transcript

Visit our podcast page to download the full transcript!  

The Budget For Your Product Placement Marketing Strategy Campaign

How much does product placement cost? That's a question we are asked on a daily basis! And it's a difficult question to answer.   In reality, there's so many factors that you need to consider that to quote hard numbers without having information on what the brand's goals are - makes it impractical to answer. But we can provide some  

How Much Does Product Placement Cost Infographic

Pricing is like comparing apples to oranges. Each brand has different goals, each production has different offerings.  There is not a single strategy or rate card that can have the outcomes on screen checked off by the brand to come up with a pricetag.  Each production is unique in its content creator team, distributor, cast and of course, storyline.   

By the way, if listening is not your thing; you can read our full How To Blog on Product Placements Costs. 

So check out our infographic below!

Costs of Product Placement Infographic.png

We hope you have learned a lot! When you are ready to start your product placement journey - our agency is here to lend a hand. For a starter guide, you can check our "Product Placement & Promotions 101 Guide"or set up a FREE complimentary consultation here.

The Marketing Mistakes (And How To Avoid Them) Weekly Podcast

Want to learn more how product placement magic happens, what celebrity event activations exist or ways influencer partnerships help your sales?  Visit HollywoodBranded.com to gain access to free content to learn which key tactics best fit your brand. 

You’ll find surveys, webinars, daily blogs, e-books and guides, all created to make sure you have access to the best possible marketing practices.  Don’t forget to join Stacy Jones for our next podcast conversation about Marketing Mistakes and How To Avoid Them and learn how to  start making that entertainment marketing magic happen for your brand!   

Click here or below to access our Podcast and sign up for the RSS feed!New Call-to-action


Topics: Branded Content & Integration, Strategic Partnerships

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We're About Engagement

Hollywood Branded is an expert at creating consumer engagement programs that increase brand sales using tactics such as:

  • Product Placement and Integration
  • Celebrity & Influencer Endorsements
  • Hollywood Event Activations
  • Branded Content Creation

Follow our blog to learn best practices for incorporating these tactics into your own brand marketing.

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