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Where brand marketers learn how to increase sales by using branded content, celebrities & influencers


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examples of product placement
Product Placement Success Stories
Watch this video to see real-world Product Placement sales success case studies, and get a better understanding of why so many brands and their advertising agencies leverage Product Placement as part of their marketing mix. 
influencer marketing guide
Guide For Hiring Social Media Influencers
In this e-book we provide the steps brand managers should take to help turn random luck into strategized reality, as they traverse the mine field of social influencer partnerships, and land on the right side of a winning campaign.  
8 steps to invite celebrity to your event
How To Get Celebrities To Your Event
We provide insight into what steps a brand manager needs to take to get celebrities to your event while not accidentally sabotaging the partnership, and ensuring the brand gets everything they need from the celebrity endorser experience. 

How To Video #01: Learn How To Promote Your Instagram - The Strategies Behind A Successful IG Campaign

Posted by Stacy Jones on February 16, 2017 at 7:14 AM

As A Brand Manager, Why Should I Care About Leveraging Instagram?

There are an overwhelming amount of social media platforms, and it's hard to figure out which platform you should focus on. You may have tried Facebook and Twitter with some success (maybe!) but of all platforms that engage, there is one you should add.  Immediately.

That platform?  Instagram.  If you want to expand your online presence, Instagram should be added to your do-it-now bucket list. Why? Because it is the IT platform that everyone is moving to.  And it's only going to grow.  In this blog Hollywood Branded's how to video shows why brands should be on Instagram and 10 ways how to promote Instagram posts to get higher engagement. 

So The First Question - Why? 

Here are a few reasons why your brand should use Instagram:

  • 7.5 million daily users engage Instagram
  • 27.6% of the U.S population use Instagram
  • Over 502,102 average profile interactions
  • Instagram has over 300 million active users and counting.

For a more detailed infographic and in-depth tips, check our How 13 Article: 10 Ways to Create More Successful Instagram post.

Still Not Convinced?   

If you've heard that "a pictures speaks a thousand words" know that a video like you can have on Instagram speaks a million.  

Both image and video posts tend to have much higher engagement. Of course, other platforms have this kind of video feature, but what makes Instagram different is that it is simple and visually appealing, without the sidebars, bars and ads which typically distract and take away engagement from your post.

10 Steps For Brand Managers To Increase Instagram Followers

In our video below, Hollywood Branded provides you with 10 easy to do steps - and how to do them - for brand managers to create more successful Instagram posts to promote your brand.  Check it out and let us know what you think!

how to promote your instagram

Remember The 10 Basic Ways to Make A Successful Instagram post

  1. Show your brand’s style and personality in each picture
  2. Keep the caption short, but don’t be afraid to #hashtag
  3. Tag people!
  4. Post often but not Twitter-often
  5. Post around 2 am and 5 pm
  6. Host contests or giveaways
  7. Ask questions
  8. Add your location
  9. Use frames and collage
  10. Follow other users

Ready To Start Working With Instagram Influencers?

Now that your own content is going to be even more engaging, are you ready to start workign with Instagram influencers?  That's the next step to our content strategy!  Share your social media strategy or set a time to chat with us, we'd love to exchange some digital marketing ideas with you!

Want to learn more about how your brand can work with influencers? Download The Only Guide You Will Ever Need To Social Influencer Marketing to help you get started on your way!

The Only Guide You Need To Hire Social Influencers E-Book

Topics: Digital Marketing

Entertainment Marketing Expert - Rent Stacy Jones Brain, Former Hollywood Branded CEO

Hollywood Branded Marketing Mistakes And How To Avoid Them Podcast

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Learn How Brands Are Increasing Sales Through Entertainment Marketing

We're About Engagement

Hollywood Branded is an expert at creating consumer engagement programs that increase brand sales using tactics such as:

  • Product Placement and Integration
  • Celebrity & Influencer Endorsements
  • Hollywood Event Activations
  • Branded Content Creation

Follow our blog to learn best practices for incorporating these tactics into your own brand marketing.

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