We believe that bringing brands, content, celebrities and influencers together makes storytelling more meaningful and impactful.
The Business Of Show Business
Here at Hollywood Branded, "Hollywood" isn't just a part of our name. It is a part of our livelihood, the epicenter of what we do for a living. While we work in the entertainment side of things, we find it incredibly valuable to understand how the business works and different details about it, such as that sometimes 'bad word'... insurance. You know, what we all hate throwing our money into, until reality strikes and it saves the day.
In this blog, we are sharing an infographic and research done by Ireland's Easy Life Cover, as they look into the business of insurance in Hollywood, and the fact that 'problem' high risk actors can make movies pay more insurance!
The Infographic: Risky Business - Insurance & Hollywood
Infographic from: http://www.easylifecover.ie/pensions/
So Why The High Costs?
Did You Know...
Cars In Hollywood
Besides actors, one of the biggest costs for the studios to insure against are massive action feature films, often the ones filled with racing scenes. Check out this infographic on movies who have likely had some high priced auto insurance to accompany their bottom line.
Hollywood Is Our Passion
The business of show business is what we live for here at Hollywood Branded. Whether it is researching product placement opportunities, working with a production to include a brand, or just learning more each day about the business - it's what we do. We strive to be, after all, the entertainment marketing experts, and we're here to help your brand get involved in our world.
Have you been considering product placement for your brand? Watch this video to learn more about how this marketing practice works, what brand categories it works for, and the results brand marketers see!
Stacy Jones, Hollywood Branded's founder and CEO, has over twenty six years of leadership experience building global entertainment branding campaigns for top Fortune 500 companies and hundreds of brands. Her career started after receiving her BFA in Theater Production & Scenic Design from the University of Arizona. Acknowledged as an expert in the field, she has appeared on CNN and MSNBC; spoken at conferences around the globe from Germany to Beijing; and has been featured in Forbes, The Wall Street Journal, The Hollywood Reporter, Financial Times, The Economist, Brandweek, Advertising Age, Variety, B&C and Mediaweek amongst others. Originally from Texas, you will still hear her ya’ll as she gathers the team for strategy planning sessions. Like all true entrepreneurs, Stacy is an adventurer at her core – having sky dived, hang glided off bi-planes, swam with crocs while rafting the Zambezi in Africa, photographed grizzly bears in Alaska, trekked Mayan ruins in Belize, explored the ocean as an avid scuba diver, and who loves owning an advertising agency where she swims with a different type of Hollywood shark on a daily basis.