Who Has One And What It's Called
First, there were beauty brands. As they started gaining traction, celebrities wanted in, naturally! Perhaps the only real difference between the two is that the latter has a big name backing it!
Some of these brands have been around a while, but some haven’t even launched their first product yet. Even so, all of these brands have had massive success, mainly due to the names backing the product. In this blog, Hollywood Branded shares the last of the 15 celebrities and the beauty brands that they own of our 45 celebrity beauty brand infographic.
1. Lo Bosworth - Love Wellness
Love Wellness was started in 2016 by Lo Bosworth. The company has more of a focus on inner beauty than external beauty. Love Wellness supplies a myriad of different supplements and various products related to women's health.
2. Madonna - MDNA Skin
Madonna has launched a few fashion and lifestyle brands over the years, including M by Madonna, MDG, Material Girl, and Truth or Dare by Madonna, but MDNA Skin has been her most recent project! MDNA Skin was released in 2014. The brand has a high focus on high-quality product ingredients, cutting-edge technology, and luxury. Most of the products come with a very high price tag, but who wouldn't want a product curated by Madonna, herself?
3. Maria Sharapova - Supergoop
Supergoop was founded in 2007 with the goal of helping people, especially from a young age, prevent skin cancer. Supergoop prides itself in lightweight products (namely sunscreen,) that go on without making you look like the white rabbit.
4. Millie Bobby Brown - Florence By Mills
Millie Bobby Brown founded Florence by Mills back in 2019 at the impressive age of 15! Florence, named after Millie's grandmother and inspiration, is mainly targeted at Gen Z beauty fans. All products are clean, vegan, and cruelty-free. Millie also posts her skincare and makeup routines to the brand's YouTube account to add a more personal touch.
5. Miranda Kerr - KORA Organics
KORA Organics was founded in 2009, by Miranda Kerr from her passion for nutrition. She wanted to provide people with healthy skincare essentials that are organic, innovative, and really work! Who would have known that you could put a mushroom in a cleanser? Apparently, Miranda did!
6. Nikki Reed - BaYou With Love
BaYou with Love has had a strong focus on sustainability since its foundation in 2017. BaYou with Love sells not only beauty products, but also jewelry made from precious metals recycled from Dell computers, and sustainable clothing and home products, as well.
7. Paris Hilton - Pro DNA Skincare
Paris Hilton's Pro DNA Skincare is (yet another) anti-aging skincare brand. Launched in 2018, Pro DNA Skincare is a complex partnership between Paris Hilton and scientists who know their stuff when it comes to skin cell regeneration and skincare.
8. Pharrell Williams - Humanrace
Launched in 2020, Pharrell Williams' Humanrace Skincare is branded to be for all genders, inspiring people to take care of themselves and their skin. Humanrace currently offers three products - all of which are eco-friendly and refillable!
9. Rihanna - Fenty Beauty
Fenty Beauty by Rihanna has been going STRONG since 2017. The brand has been a champion for diversity with a shade foundation for every skin tone. Last summer, Rihanna expanded the brand to include Fenty Skin - her very own line of skincare.
10. Selma Hayek - Nuance
Nuance by Selma Hayek was founded in 2011 in collaboration with CVS Pharmacy. The brand includes not only skincare and makeup options, but haircare products, as well.
11. Selena Gomez - Rare Beauty
Rare Beauty was founded in 2020 by Selena Gomez. The brand's primary message is about being comfortable in your own skin and embracing your uniqueness. Rare Beauty is environmentally conscious with much of the packaging being recyclable, and even some refillable.
12. Serena Williams - Arenes
Arenes by Serena Williams is still in the works. (Fun fact: the name Arenes is Serena spelled backward!) At this point, we aren't sure what to expect in Serena's cosmetic brand, but that has certainly not stopped her fans from getting excited!
13. Tracee Ellis Ross - Pattern Beauty
Tracee Ellis Ross founded Pattern Beauty in 2019. Pattern Beauty is meant to help people with ultra-curly and unique hair textures release the full potential of their hair. Pattern Beauty is an inspiring and very helpful brand for people of color.
14. Venus Williams - EleVen
EleVen skincare was conceived after Venus Williams' countless hours spent in the sun. She wanted a product that she could rely on to keep her skin safe. The brand was launched in 2020, and was created to protect people with any skin tone from sun damage!
15. Victoria Beckham - Victoria Beckham Beauty
Victoria Beckham Beauty, after major fashion sales and a successful partnership with Estée Lauder, was founded in 2019. The brand is targeted at women on the go and is meant to complement their busy lifestyle.
The Celebrity Beauty Brand Infographic
Want to take a look at even more celebrities that have their own beauty brands? Take a few minutes to scroll through our infographic of 45 celebrities and the beauty brands they own!
Did Any Of These Surprise You?
This was only a small portion of the current celebrity beauty brands that are thriving out there! Check out parts 1 and 2 that are linked below, where you'll see names like Kanye West and Alicia Keys.
- 10 Musician Owned Brands That Everyone Needs To Know
- The Most Effective Endorsements For Super Bowl 2021 Ads
- The Top 10 Highest Endorsed Athletes And Their Brands
- Beauty Sells: 3 Ways The Internet Is Changing The Beauty Industry
- Glossier's Strategy To Becoming a Millenial-Favorite Brand
And of course... if you have not read Part I or Part II... here are the other blogs that accompany this infographic!
- Part I of 45 Celebrities & The Beauty Brands They Own
- Part II of 45 Celebrities & The Beauty Brands They Own
It's hard to keep up with Hollywood! Between new films, new brands, new news, and new partnerships - it would take putzing around the internet full-time in order to stay up to date! Luckily, we've got your back. Get all of the latest partnership updates weekly when you sign up below!