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15 Celebrities And The Beauty Brands They Own [Infographic]

Posted by Sela Mueller on April 16, 2021 at 7:30 AM

Who Has One And What It's Called

First, there were beauty brands. As they started gaining traction, celebrities wanted in, naturally! Perhaps the only real difference between the two is that the latter has a big name backing it! 

Some of these brands have been around a while, but some haven’t even launched their first product yet. Even so, all of these brands have had massive success, mainly due to the names backing the product. In this blog, Hollywood Branded shares 15 celebrities and the beauty brands that they own.

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Topics: Celebrities, Beauty

How To Obtain Corporate Credit To Grow Your Business With Andrew Ray

Posted by Greg Smith on April 15, 2021 at 7:30 AM

Learning From An Expert

A lot of the time, finance is a sore and confusing subject. It's easy to get lost in the massive world of dollar signs and numbers that don't always make sense. Sometimes, it's good to have a friend to help you figure things out! 

Recently, our CEO sat down with Andrew to hear his financial wisdom. In this blog, Hollywood Branded learns how to obtain corporate credit to grow your business from the expertise of Andrew Ray, the CEO of Flow Business Funding.

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Topics: Business Advice, Podcast Interviews

6 Tips for Creating Marketing Products

Posted by Sadie Jones on April 15, 2021 at 7:15 AM

How To Create Marketing Products That Suit your Brand 

The world of marketing is a vastly complex arena of consistently shifting requirements, techniques, and challenges to overcome. It is nonetheless an essential part of business and often determines the success of a brand in a countless number of unique capacities.  

Marketing by nature is incredibly fluid, always evolving and meeting new demands through both creative and logistical means, which is one of many reasons why a competent marketing professional is held in such high regard. Because quite frankly... it's easy to mess it up.  In this blog, Hollywood Branded provides 6 tips to help you create marketing products that have the potential to evoke the quality and integrity of your company

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Topics: Business Advice

Case Study: Kendall Jenner's Tequila Brand, 818

Posted by Allie Duke on April 13, 2021 at 7:30 AM

The hype and controversy surrounding an alcohol brand that hasn't even launched

Model and reality TV star, Kendall Jenner, recently announced that she is launching her own tequila brand named after her home neighborhood’s area code, 818. The liquor brand has yet to launch, however it has already been picking up a lot of controversy and causing a lot of excitement.

Jenner isn’t the only celebrity who has recently taken her own venture into the business world, in fact; this is a trend many celebrities are following this year. Why are celebrities starting their own companies and how can you take advantage of it? In this blog, Hollywood Branded will talk about the model’s tequila brand, the cleverness of their early marketing, the future of celebrity brands, and how you can take advantage of them.

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Topics: Celebrity Initiative, Social Media Strategy, Marketing Best Practices, strategy, Covid-19-Business, Influencer Marketing 101, Case Study, COVID-19 - Celebrity, Celebrities

Companies Get Massive Brand Recognition With SNL Product Placement Parody Fun

Posted by Alexis Tawater-Tiedemann on April 12, 2021 at 7:30 AM

America's Favorite Sketch Comedy Can Be A Brand Marketer's Dream Come True

SNL has become one of America's favorite pastimes. Whether it makes light of heavy political times or parodies the latest movies, the show continues to be a fan favorite and took home nine Emmys in the 2017 award ceremony, proving they are still incredibly relevant.

For as long as the show has been around, it has been making parodies of pop culture, celebrities and of course advertising. In this blog, Hollywood Branded looks at the top 7 times SNL Product Placement parody of popular advertisements and how it leads to massive brand recognition.

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Topics: Celebrity Initiative, Strategic Partnerships, Creative Content, Digital Marketing, In Action

Brand Partnerships With Film Franchises

Posted by Allie Duke on April 9, 2021 at 7:30 AM

How These Partnerships Are Beneficial And Competitive

Film franchises: you either love them or hate them. Oftentimes, with these franchises, come huge fan bases and the rights to additional merchandise which can range from toys to home décor.

Partnering with a film franchise seems like a no brainer, but how can you get started and what goes into a partnership of this size? In this blog, Hollywood Branded will dive into past film franchise partnerships, how they work, and how your brand can start one.

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Topics: Strategic Partnerships, Product Placement & Branded Content, strategy, Benefits, Branded Film

How To Build Your Expertise By Providing Education With Terry Hale

Posted by Sela Mueller on April 8, 2021 at 3:01 PM

The Strategy Of Teaching

Have you ever wondered how professionals profit off of their own personal branding and expertise? What stands as a mystery to many of us is common knowledge for popular experts.

Recently, our CEO Stacy Jones sat down with Terry Hale to hear about how it's done. In this blog, Hollywood Branded learns how to build your expertise by providing education from the expertise of Terry Hale, a master of commercial real estate investing.

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Topics: Business Advice, Podcast Interviews

Consumer Engagement In The Time Of COVID: Drive-Thru Experiences

Posted by Sarah Kistler on April 7, 2021 at 7:30 AM

Socially Distanced Experiential Events

What did you eat for lunch 5 days ago? How about...the names of all the people you spoke with today? Odds are you probably don't remember (but if you do, I'll have what you're having). In this digital COVID-run world, event marketers are having to work harder to create and offer memorable events for attendees. 

It's easy to get distracted when we are experiencing something on screen. We are able to distance ourselves or are pulled out of an environment we've immersed ourselves in on-screen. The result of this is that we aren't as engaged and living in the moment than if we were actually there in person. In this blog, Hollywood Branded discusses how brands are maintaining consumer engagement in fun and entertaining ways through drive-thru experiences during COVID.

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Topics: Strategic Partnerships, COVID-19 - Hollywood, General Entertainment

The Unexpected Success Of The Travis Scott and J Balvin Meals at McDonald’s

Posted by Alondra Santamaria on April 6, 2021 at 7:30 AM

How The McCelebrity Partnerships Has Saved The Brand

Would you ever buy a $10,000 McDonald’s BBQ sauce or a McDonald’s receipt on eBay? That may sound outrageous, but people have done it, and by people, I mean die-hard fans! The loyalty you have for your favorite celebrity is something that McDonald’s acknowledges quite well, and trust me, they will use it to their advantage.

This is  why they have created strategic partnerships to give fans what they deserve and to try to recover from 2020’s unprecedented revenue decreases on their end. In this blog, Hollywood Branded explores how celebrity partnerships have helped McDonald’s cultivate stronger emotional bonds with their customers by the revival of past strategies.

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Topics: Strategic Partnerships, Celebrity Endorsements

Top Five Music Videos With Brand Exposure

Posted by Alexa Mancilla on April 5, 2021 at 7:30 AM

The Three Minute Story

Music is something that unites everyone around the world; it is a universal language. Perhaps that is why brands have begun to partner with artists to help enhance and develop the story line within their music video. Not only are companies helping the artist, but they are also able to gain valuable exposure to millions of people in a three minute storyline.

The past year (and a little longer) three top brands (Apple, Nike, and Fortnite) have all partnered with artists to help develop the story line of their music video while at the same time promoting their brand. In this blog, Hollywood Branded discusses the top three music videos with brand exposure.

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Topics: Celebrity Initiative, Behind-The-Sign Of Hollywood, Social Media Strategy, Creative Content, Music, Celebrity Endorsements, For Brand Marketers, Music Festival And Concerts

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