My Name Is Chelsea And I Love The Kardashians
It’s taken me a long time to admit this in public, but I love the Kardashian/Jenner family, and I believe that their method of branding has forever altered the advertising market for better or worse. My fandom started out slow, getting sucked in to an all-day marathon of Keeping Up With The Kardashians, following one or two sisters on Instagram, buying the magazine that the sisters were on the cover of.
Thanks to social media and the level to which the family lets you into their lives, it wasn’t long until I started talking about these women like they were my friends. And that right there is exactly why they have become a one of a kind ambassador for brands. In this blog, Hollywood Branded explores the who, how, and why the Kardashians have become the business moguls they are today and what this means for their brands moving forward.