A Supermodel Turned Celebrity Cookware Brand Owner
From model to best selling cookbook author, celebrity influencer and mogul, Chrissy Teigen has set out to debut something new and huge for her fan base and expanding to even more chefs at home. She has paired up with Target to drop a kitchenware collection in sync with her second cookbook, Craving: Hungry for More.
From beginning her career modeling in a swimsuit ad for Target to having her products lined up on their shelves, Teigen has partnered with the mainstream, budget conscious Target, renown for crafting exclusive celebrity product lines that accessible to all consumers. In this blog, Hollywood Branded examines Target's Celebrity Endorsement With Chrissy Teigen.