The Celebrity Swag Bag
Celebrity gift bags at events are one of the easiest ways to get the brand into multiple celebrities’ hands at events. Brands of all categories benefit from the recognition and popularity products gained from the brush of celebrity fame from these gift bags given to celebrities at almost every Hollywood event.
Many brands covet the honor of being chosen as an Oscar or Sundance worthy talent bag item for the press leveraging ability to say a certain celebrity has been given – or chosen - the brand. But how do you get your brand chosen for this star dusted PR opportunity? In this blog, Hollywood Branded shares 8 ways to successfully leverage brands for celebrity swag bag gifting that leverage press and provide content takeaways for marketers.