What Are Promotional Products?
You've seen awesome examples of promotional products, items branded with a company logo and gifted with the hopes the company will stay top of mind in your daily life. And sometimes, there may actually be instances where you can't wait to get your hands on that branded freebie item that you picked up at a trade show, got delivered in the mail or were gifted at the time of purchase... however you happened upon it by some on-purpose reason of the company. And then with other items that the company wants you to snatch up and keep forever... not so much.
But do these products really impact your brand and its sales? Or is it just a waste of time and money? You'd be surprised to learn that over time, promotional items can actually be extremely impactful in increasing your brand awareness. In this blog, Hollywood Branded examines how promotional products impact your brand’s sales and awareness and can be a supplement to your marketing plan.