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    How Influencers Buy Fake Followers...And Why Brands Care

    Posted by Stacy Jones on January 12, 2018 at 7:20 PM
    Protecting Your Brand From Instagram Phonies

    Our most popular blog has 6x more views than almost anything else our team has written. That's a lot of views.  The title is 5 Steps To Tell If An Influencer Has Fake Instagram Followers, and it's gotten such a high level of views due to the concerns held by so many brand marketers on not wanting to waste their marketing money. 

    This whole world of influencer marketing is very 'wild wild west' right now.  Brands know they need to do it, but the actual landscape to partner with an influencer successfully is full of hurdles.In this blog, Hollywood Branded looks at how a sample Instagram fake follower purchase platform works, and gives you the insight of what to know and what to watch out for.

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    Topics: Social Media Strategy, Social Influencers

    3 Qualities To Look For In A Social Influencer

    Posted by Stacy Jones on January 11, 2018 at 8:02 AM

    It Actually Is Like Rocket Science

    Social influencers are fast becoming powerful Internet marketing drivers as well as media-savvy entrepreneurs. They produce niche content, amass a large number of followers, and work with brands to promote relevant products to their audiences.

    It’s a strategy any major brand should have up its sleeve, but despite how simple it sounds, influencer marketing is not always easy to get right. For one thing, it’s not all about social media following. Several other factors will determine whether your campaign is a wasted investment or a mutually beneficial working relationship that will help strengthen your brand.  To help you find the best social influencer for your business. In this blog, Hollywood Branded shares three qualities to look for in a social influencer.   

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    Topics: Social Influencers

    How To #7: 5 Steps To Tell If An Influencer Has Fake Instagram Followers

    Posted by Stacy Jones on December 18, 2017 at 5:39 PM
    Protecting Your Brand From Instagram Deceivers

    The power of Instagram influencer partnerships has been proven to impact brand sales.  A simple post featuring a product and a few carefully chosen words and hashtags can lead to thousands of sales overnight.   But choosing your Instagram influencer partner isn't as easy as just seeing who has the biggest fan base, as even on this platform fake followers can be bought!  

    Sometimes it's easy to see that the follower base is comprised of fake accounts - but other times, a little more insight is needed to avoid partnering with fake Instagram influencer fan bases. In this blog, Hollywood Branded shares 5 simple steps to help you find out if an influencer has fake Instagram followers, so you can get the most bang for your buck! 

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    Topics: Social Media Strategy, Social Influencers

    Why Social Media Influencers Are Beneficial For Your Brand This Holiday Season

    Posted by Sophia Sun on December 13, 2017 at 10:39 AM

    It's That Time of Year Again....

    This is the best time of year to cuddle up on your couch and binge-watch those Christmas YouTube videos and surf the web. The holidays are here in full force and the best way to kick off the season is for brands to launch a holiday marketing campaign. Why?

    Well, this time of the year is the most beneficial time to release a campaign because of the number of eyes on the internet scouting for the perfect gift. In this blog, Hollywood Branded shares our thoughts on why social media influencers are beneficial for your brand this holiday season.  

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    Topics: Social Influencers

    4 Reasons To Choose An Influencer Agency Versus Influencer Platform

    Posted by AJ Henry on December 8, 2017 at 9:45 AM

    Why An Influencer Agency Is Better Than An Influencer Platform

    Like any booming industry, entrepreneurs have been pouring into the social influencer space to service all of the needs that this new industry embodies. Today, one can find dozens of both influencer marketing agencies that are working with brands to implement successful influencer campaigns as well as tech companies that have built platforms to try and remove the need for a third party agency.

    While there are benefits to each, there are several important things that a tech platform alone simply cannot provide to a brand when building influencer campaign. In this blog, Hollywood Branded shares 4 reasons to choose an influencer agency versus influencer platform to build your brand's influencer marketing strategy and campaigns.

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    Topics: Social Influencers

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