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    5 Holiday Marketing Ideas For This Season

    Posted by Dumisa Moyo on December 14, 2018 at 10:00 AM

    Gain Consumers Through Targeted Marketing

    Ah, tis the season to be jolly. Tis also the season to engage and connect with consumers in a Yuletide way. Whether 2018 has proven to be a particularly difficult year to spread your brand’s message or not, the holiday season presents a period of redemption for marketers! 

    As the holidays are one of the most important times of the year to increase sales, it's important to make sure you're ready to utilize the most effective avenues possible in marketing your brand. In this blog, Hollywood Branded will discuss 5 effective holiday marketing ideas to make the most out of this holiday season.



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    Topics: Digital Marketing, Creative Content

    3 Case Studies Of How Brands Affect Social Change

    Posted by Tyra Dumont on December 11, 2018 at 9:45 AM

    Does Your Brand Have a Voice In Social Causes?

    Today many brands are going above and beyond to stand out and make a difference. Millennials and Generation Z are considering brands based on how that brand is impacting the world to become a better place. Having a powerful message and a purpose with your brand’s image will get the attention of many if done correctly.

    In the world we live in today, social change is essential. And it has become essential for brand managers to choose a position:  Do you want your brand to be involved in social issues or maintain distance from controversy? In this blog, Hollywood Branded discusses how brands affect social change and how to convey a message that will resonate with your consumer base, and provides three case studies of brands doing it right.



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    Topics: Celebrity Initiative, Creative Content, Social Influencers

    How Blogging Helps B2B Brands Get Sales And Customers

    Posted by Stacy Jones on September 21, 2018 at 9:12 AM

    Blog Views - It's A Long Game, Give It Time

    I've talked about this before.  Our agency blogs.  Every week.  Regardless of excuses.  Even over holidays, blogs have been written, scheduled and posted. And the reason why we do it is because it helps us engage with potential clients.

    And after it helps us get their attention, the blog provides a reason to stay in contact each Monday through a friendly newsletter, without it being a too-in-your-face sales follow up. And after they become clients? It still serves as a weekly check-in, acting as a gentle reminder of potential other services that might be of interest. And that's because the content we write is specifically written to provide value and education to those reading it.  Right? See, it works for those of you in our newsletter!  In this blog, Hollywood Branded discusses how blogging helps brands get sales and customers - we know, because it works for us.



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    Topics: Social Media Strategy, Creative Content, Digital Marketing

    Virtual Reality – The Future Of Product Placement?

    Posted by Stacy Jones on August 13, 2018 at 11:26 AM

    Virtual Experiences Are Pioneering A New World For Brand Marketers

    Product Placement has long been a part of video games, mostly in the form of “native ads.” By definition, native ads include billboards, signs, and other advertisements that lend reality to the setting of the video game while also promoting real-world brands.  They don't necessarily stand out with messaging - but they are in the 'world' of the game experience.

    With the acquisition of Oculus Rift by Facebook, and the rumblings throughout the tech world about virtual reality, Virtual Reailty (VR) may add a whole new level to product placement and brand integration with video games over the future years to come.  In this blog, Hollywood Branded takes a look at the future of product placement and video games, especially as it relates to virtual reality.



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    Topics: Strategic Partnerships, Creative Content

    The 15 Best Digital Software Marketing Tools To Create Content That Sky Rocket Social Engagement

    Posted by Angelic Sanoy on August 7, 2018 at 8:10 AM

    Helpful Tools Matter In Creating Successful Social Posts

    With billions of buzzing activity across social media platforms, it's very hard to have your brand stand out unless you're an icon or a celebrity. And aside from competition, social site algorithms are getting tougher in filtering content that appears on your follower's newsfeeds.
     
    So that means when they DO see your content, it better be top notch.  And that means you need to have a plan in place on how to most easily create content.  Which is something our agency has worked on for years now, to varying degrees of success, and we've finally nailed down a process that works for us. In this blog, Hollywood Branded shares the 15 best digital software marketing tools to create content we've discovered that can help your content generate likes, comments, shares and calls-to-action from your social networks.  


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    Topics: Digital Marketing, Social Media Strategy, Creative Content

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