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    How Blogging Helps B2B Brands Get Sales And Customers

    Posted by Stacy Jones on September 21, 2018 at 9:12 AM

    Blog Views - It's A Long Game, Give It Time

    I've talked about this before.  Our agency blogs.  Every week.  Regardless of excuses.  Even over holidays, blogs have been written, scheduled and posted. And the reason why we do it is because it helps us engage with potential clients.

    And after it helps us get their attention, the blog provides a reason to stay in contact each Monday through a friendly newsletter, without it being a too-in-your-face sales follow up. And after they become clients? It still serves as a weekly check-in, acting as a gentle reminder of potential other services that might be of interest. And that's because the content we write is specifically written to provide value and education to those reading it.  Right? See, it works for those of you in our newsletter!  In this blog, Hollywood Branded discusses how blogging helps brands get sales and customers - we know, because it works for us.



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    Topics: Social Media Strategy, Creative Content, Digital Marketing

    Virtual Reality – The Future Of Product Placement?

    Posted by Stacy Jones on August 13, 2018 at 11:26 AM

    Virtual Experiences Are Pioneering A New World For Brand Marketers

    Product Placement has long been a part of video games, mostly in the form of “native ads.” By definition, native ads include billboards, signs, and other advertisements that lend reality to the setting of the video game while also promoting real-world brands.  They don't necessarily stand out with messaging - but they are in the 'world' of the game experience.

    With the acquisition of Oculus Rift by Facebook, and the rumblings throughout the tech world about virtual reality, Virtual Reailty (VR) may add a whole new level to product placement and brand integration with video games over the future years to come.  In this blog, Hollywood Branded takes a look at the future of product placement and video games, especially as it relates to virtual reality.



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    Topics: Strategic Partnerships, Creative Content

    The 15 Best Digital Software Marketing Tools To Create Content That Sky Rocket Social Engagement

    Posted by Angelic Sanoy on August 7, 2018 at 8:10 AM

    Helpful Tools Matter In Creating Successful Social Posts

    With billions of buzzing activity across social media platforms, it's very hard to have your brand stand out unless you're an icon or a celebrity. And aside from competition, social site algorithms are getting tougher in filtering content that appears on your follower's newsfeeds.
     
    So that means when they DO see your content, it better be top notch.  And that means you need to have a plan in place on how to most easily create content.  Which is something our agency has worked on for years now, to varying degrees of success, and we've finally nailed down a process that works for us. In this blog, Hollywood Branded shares the 15 best digital software marketing tools to create content we've discovered that can help your content generate likes, comments, shares and calls-to-action from your social networks.  


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    Topics: Digital Marketing, Social Media Strategy, Creative Content

    5 Celebrities Who Sell Brands With Their Voices

    Posted by Stacy Jones on July 16, 2018 at 8:51 AM

    We All Recognize Celebrities In Commercials - But Do We Recognize Their Voices?

    Celebrities endorsements have been around for as long as there have been celebrities and brands. And since the invention of television, these celebrities have been on your screen selling everything from soda to cars to political candidates. And for good reason - celebrity endorsements are proven to work.

    And it's not just their image - celebrity voices can be just as powerful. And while you may not have realized some of these celebs voiced the commercials they're in, your subconscience recognizes their voices... and you may be surprised at who they actually are.   In this blog, Hollywood Branded looks at celebrity endorsement ads for 5 celebrities whose voices are used to sell brands.



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    Topics: Creative Content, Celebrity Initiative, Strategic Partnerships

    Behind The Sign: How Hollywood Branded Got FLIR In Sicario [Case Study]

    Posted by Stacy Jones on June 25, 2018 at 8:55 AM

    Night Falls As The Agents Prepare For Battle

    Armed with bulletproof vests and automatic weapons, the Department of Justice soldiers prepare to descend into a small, pitch-black tunnel on the border of the United States and Mexico. This scene, central to the plot of this last summer's critically acclaimed Sicario had the soldiers equipped with another important piece of gear - thermal imaging and night vision scopes from FLIR, one of Hollywood Branded's clients.

    So how does a brand manage to become central to an action scene and incredibly important to a film?  In this blog post, Hollywood Branded shares this case study and behind the scenes look into the tunnel scene from Sicario and how our team achieved the placement not just in the film, but as a central part of the cinematography of the movie.



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    Topics: Strategic Partnerships, Behind-The-Sign Of Hollywood, Creative Content, Product Placement & Branded Content

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