A Look At How Brands Make It On Top TV Shows

When you watch a TV show you may notice a brand or two making an appearance on the screen. And in some cases, like in Silicon Valley's Hooli-Con episode, you may notice dozens.  So how does the production get all those brands to come together?  

It's not magic - it's product placement.  It's all about relationships with key decision makers on set, and knowing what the opportuntiies are. In this blog, Hollywood Branded walks you through a product placement case study and takes you behind the scenes of Silicon Valley to see how a fictional trade show comes to life.

A-List Celebrities No Longer Turn Up Their Nose

A major movie star deigning to star in a lowly TV series?  5 years ago heads would turn, and now this is no longer a shocker.  Before the advent SVOD - and let's face it - House of Cards and Kevin Spacey - it was a rare occurence as television was considered an inferior opportunity compared to films. However, for a multitude of reasons, Hollywood is really starting to change its stripes.

In this blog Hollywood Branded takes a look at some of the reasons why movie stars are agreeing to star in television shows, and provides indepth examples of some upcoming A-listers starring on the small screen this season.